About A. Jacobs
A. Jacobs is a writer and researcher and the originator of the Reality Drift framework, a model for understanding how systems can remain operational while gradually losing contact with the conditions they are meant to represent or respond to.
His work examines representation, compression, optimization, mediation, and feedback across digital and social systems. Through essays, visual frameworks, and conceptual archives, he maps recurring patterns across artificial intelligence, institutional systems, algorithmic media, cognition, and everyday life.
The project draws from systems theory, cybernetics, media theory, and related traditions concerned with representation, feedback, meaning, and the relationship between models and the worlds they describe.
This site contains both current reference materials and earlier work documenting the development of the framework over time.
