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The Great Flattening – System Diagram

Off Brand Guy

Why everything is starting to feel the same.

A framework from the Reality Drift project. This chart explains a defining pattern of modern life: how economic pressure, technological optimization, and AI acceleration are compressing cultural and psychological complexity into a narrow band of sameness.

The result? A world where everything—from aesthetics to emotion to identity—starts to feel…flattened.

Not broken. Just overly optimized.

A flowchart showing how economic commodification and technological optimization lead to cultural compression, resulting in a process called “The Great Flattening.” The diagram also shows psychological consequences—such as Filter Fatigue and Synthetic Realness—and how AI further accelerates the entire system.
The Great Flattening – A visual model showing how economic and technological forces combine to compress cultural diversity, psychological nuance, and lived experience into an optimized sameness—amplified by AI.

Read the full analysis:

🔗 Related terms: Synthetic Realness, Optimization Trap, Performativity Spiral, Engineered Authenticity, The Great Flattening, Commodification Creep, Inconvenience Inflation, Filter Fatigue, Reality Drift

🔗 Related frameworks: The Reality Drift Spectrum, The Performativity Grid

Note: Offbrandguy did not create the Reality Drift concepts. This site serves as a curated archive to document and share these ideas for those exploring cultural change, emerging language, and the strange ways modern life is shifting.

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